How to Package Your Professional Services

Overview
When You’re Ready to Move Beyond Dollars for Hours
We all know that time is money, and you’ve always charged for your time. However, you’re increasingly seeing packaged offerings from some of your competitors.
It makes sense. The value that you create doesn’t exactly correlate with time spent. In fact, as you gain more experience, and as you get better at dealing with clients, you know that you are much more efficient.
You also know that some of the services you offer create disproportionate value. It would be nice if you were better rewarded for this without artificially inflating your 6-minute increments.
Key areas that will be addressed include:
• How do you know what to include in the package?
• How do you know what to charge?
• How do you make sure that you don’t shoot yourself in the foot by under-estimating the job?
• And how do you actually sell one of these packages?
Join this practical session with case studies and ready-to-use scripts to discover how some practitioners are offering packages and earning more in the process.
Learning Outcomes:
Attendees will gain an understanding of how to package their services and obtain a summary to reference the material covered in the session.
Suited to:
Accountants, financial, legal professionals and other advisors who want simple practical tools to create packages of their services.
This On Demand includes:
- a recording of the webinar Event which can be viewed multiple times
- a PDF of the presenter’s PowerPoint
- a verbatim Transcript
- any supporting documentation
- a CPD Certificate after successful completion of the Knowledge Quiz
Course syllabus
3 lessons
- Video – How to Package your Professional ServicesVideo
- FeedbackSurvey
- Knowledge TestTest
Your presenter
Dr Abbie WidinGTM Co
runs a successful boutique consultancy (GTM Co) and designs go-to-market strategies. She coaches sole practitioners and professional firms, and helps them identify their highest potential clients, package their services and set their fees. She also helps them stay focused on their most effective business development opportunities.
She is also a director of both public and private Australian companies.