E-LearningProductivity

Initial Meeting to Profitable Client

Duration
60 min
CPD
1.0 hour
Format
E-Learning
Initial Meeting to Profitable Client

Overview

How to run an initial meeting so that your prospective client trusts your expertise and wants to engage you now

An initial meeting with a prospective client can be the key to winning a great client, or a disappointing waste of time. Given the opportunity cost of that time, it’s important that you get it right first time.

The way that you structure the agenda, what you say and how you say it is critical to getting the outcome you want – a profitable easy-to-work-with client. As a trusted advisor, you need to lead the conversation and set the tone and expectations of the meeting.

In this session, you will discover how to:

  • Qualify a new prospective client so you know if they are just kicking tyres or want to get going immediately
  • Communicate the value of your service and not just the price
  • Set expectations of how you work with your very best clients 
  • Make an offer with ease and grace by presenting your service as the solution to their problem. It will feel as easy as sharing your phone number.

Attendees will receive a handy script summary as a ready reference for your very next meeting, as well as a bonus report: “How to Confidently Handle the Common Objections of Not Enough Time and Not Enough Money?”

Learning Outcomes:

Attendees will leave this session with: 

  • Simple scripts with appropriate language for an effective enrolling conversation
  • Skills to qualify your client and discover their needs
  • The confidence to build your roster of ideal clients

Suited to:

This is a practical session suited to financial and legal professionals who need to meet with prospective clients, explain what they do, and bring them on as profitable clients.

This On Demand Includes: 

  • Recording of the Live Webinar, which can be viewed multiple times
  • PowerPoint Presentation
  • Verbatim Transcript, with Searchability
  • Supporting Documentation
  • CPD Quiz
  • CPD Certificate 

Course syllabus

3 lessons

  1. Video – Initial Meeting to Profitable ClientVideo
  2. Feedback Survey 2024Survey
  3. Knowledge QuizTest

Your presenter

Dr Abbie WidinGTM Co

runs a successful boutique consultancy (GTM Co) and designs go-to-market strategies. She coaches sole practitioners and professional firms, and helps them identify their highest potential clients, package their services and set their fees. She also helps them stay focused on their most effective business development opportunities.

She is also a director of both public and private Australian companies.